Humlbe Pie, Burnham Market
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Local produce has always been a feature of Humble Pie. Jams, chutneys, marmalades and cakes are truly homemade in small domestic quantities. The lovely Dianne has been making her gorgeous cakes, biscuits and puddings since 1983. Paul makes the most delicious pies and tarts, our pork pies are made locally and our frozen meals are made in Burnham Market.

Other products from the U.K., France, Italy, Spain and a Moroccan firm in London have been sourced from visits to Food Fairs. We normally sell 5 varieties of olives - which have been sourced from four different suppliers (not the most business-like way of doing things – but it probably sums up our "cherry picking" buying policy!). We buy our English cheese direct from the farm and from Neals Yard Dairy; our French cheese comes direct from a wholesaler in Northern France. We sell our own Italian olive oil 'loose' at a very reasonable price, which seems very popular with regular customers. Our new coffee comes from Paddy & Scotts - and we use their coffee for our take-away cuppas.

Everything is always tasted before it is stocked - products have to taste good and not just be smart labels and fancy marketing. Even after all these years of business, I still get excited when I find a new source of food - and pass this on to my fellow workers and customers. These days it seems much easier to find good food. With so many new delicatessens and farm shops opening - there are now more retail outlets for small producers – people who really care about the quality of what they make.

The Green, Burnham Market, Norfolk PE31 8HF